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CMN Holdings, Inc.

Educating & Entertaining the waiting customers of Dispensaries and Physician Offices

CMN Holdings, Inc. is a leader in Cannabis media advertising and is commercializing a nationwide network of place-based programmatic content to key stakeholders in the legal cannabis value chain: medical physician offices and dispensaries. We deliver our multi-screen solution free to these locations and support our capital expense requirements through advertising revenue.

The company is presently offering accredited investors an opportunity to invest under Regulation D, Section 506(C). The company is also contemplating an offering open to the general public under Regulation A. To learn more about the present funding round, or the potential future round, click the “Learn More Now” Button.

Overview

Our video advertising-based solution aggregates screens placed in physician offices and dispensaries, providing premium content designed to educate consumers, enhance the wait-time experience, drive increased sales and create brand awareness of our marketing partners through featured content.

For our advertising customers, we overcome the complexities of delivering video brand advertising campaigns in a highly fragmented environment.

Our solution delivers brand-optimized video advertising seamlessly to our customers.

Corporate Governance

The CMN Holdings Board and Advisors (the “Company”) set high standards for the Company’s employees, officers and directors. Implicit in this philosophy is the importance of sound corporate governance. It is the duty of the Board of Directors to serve as a prudent fiduciary for shareholders and to oversee the management of the Company’s business. To fulfill its responsibilities and to discharge its duty, the Board of Directors follows the procedures and standards that are set forth in these guidelines. These guidelines are subject to modification from time to time as the Board of Directors deems appropriate in the best interests of the Company or as required by applicable laws and regulations.

Bios

Governance Documents

Code of Conduct

Financial Information

The unaudited June 30, 2017, financial information provided herein is preliminary and subject to adjustments and modifications, which may be identified during the course of the independent audit work, which could result in significant differences from this preliminary unaudited financial information that should be read with the accompanying footnotes.

CMN will generate revenue from its Cannabis Lifestyle Network and its Cannabis Medical Network that are aired in Cannabis Dispensaries and Medical Offices focused on Cannabis modalities. These Networks provide a powerful marketing platform that engages the target consumers and provides added value for advertisers. Advertising opportunities for cannabis-related companies are very limited. CMN Holdings waiting room and in-dispensary advertising will be an exceptionally valuable resource for those companies to reach their target consumers.

CMN’s revenue opportunities in an industry estimated to grow to $20BN within years are estimated to grow as it will become critical for both cannabis-based and non-cannabis advertisers to reach the cannabis consumer. Those brands that advertise and brand effectively will survive and thrive.

Financial Statements

CMN Holdings Financial Statements June 30,2017

Contact Investor Relations

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Frequently Asked Questions

General

What is a Digital Display Ad Network?

A digital display ad network is a series of digital displays that are used to target advertising to a specific group of customers in similar environments. Digital display networks act as a closed-circuit television channel that is directed to market to an ideal audience.

What is a digital display?

A digital sign is typically a high impact Plasma or LCD panel which is used as an in-store sign to present constantly changing, computer generated, full motion video, photo-realistic graphics, text, and animation. It is a dynamic venue as opposed to static billboards and posters.

Who is CMN Holdings’ target market?

Physicians and dispensaries operating in the legal cannabis market, which represents more than $6 billion in annual sales in 2016 and projected to grow to more than $21 billion by 2022.

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Under Rule 506(c), issuers may offer securities through means of general solicitation, provided that:

Philip M. Cohen
Founder, President, CEO & Chairman

Philip is an innovative media industry icon, widely acknowledged as the visionary who pioneered the concept of place-based media messaging also known as digital signage and digital out-of-home media. Phillip M. Cohen knows Placed Based Digital Marketing, as confirmed by the founding of two of the most successful Place Based Media companies in the industry.

Mr. Cohen’s success across three- decades of rapidly morphing technologies and marketing landscapes demonstrates his extraordinary ability to anticipate trends and consumer communications patterns. The introduction of Digital Media Marketing in Medical Offices was a natural evolution. As a leader in this trend, Cohen founded Healthcare Television Network, which quickly became a standard fixture in 3,500 pediatrics practices, supported by a dozen major advertisers.

When Healthcare Television Network was acquired by Whittle Communications, a division of Time Warner, Cohen returned his focus to the veterinary profession, launching Veterinary Marketing Services, a landmark series of third-party advertiser- supported exam-room videos and waiting-room videos. This successful model soon inspired him to create the Good Health Channel in 1993. This precedent-setting media platform ultimately was purchased, reorganized and adapted to eventually become AccentHealth TV Network, which today reaches 158 million viewers.

Cohen’s visionary forecasting proved prescient; while traditional media outlets today are struggling, the original concepts that Cohen pioneered are now experiencing aggressive growth. Philip M. Cohen identified the placement of video messages at points of purchase and gathering spots as a powerful trigger-device for sales. Today, brands are beginning to understand that placement of video messages at the point of purchase is a key step to generating transactions. Cohen’s experience and multiple successes in place-based media offer CMN a key advantage.

Mr. Cohen’s first independent foray into place-based media was with RockWorldTV, the first program of its kind to bring youth-oriented content into the college campus environment. This daring innovation drew massive advertising support from American Express, Kmart, Buick, Coppertone and other megabrands, even though the concept had never before been explored. Spring boarding from his success with RockWorldTV, working with the Rensselaer Polytechnic lnstitute incubator program and executives from C3, in 1984 he developed and launched a parallel program for the supermarket environment, called Canny Shopper. Again, challenging, re-purposing and expanding available technologies, this interactive program featured a revolutionary kiosk concept that combined on-screen advertising at the point of purchase with a coupon-dispenser.

More than 40 major national advertisers including Kraft and Tropicana eagerly committed their marketing dollars to the new platform, even though Canny Shopper was terra incognita from a marketing standpoint. Today, it is a demonstrated fact that similar programs adapted from Cohen’s original prototype reduce grocery shopper’s perceived “wait time” as they check out, and enhance the consumer’s recall and retention of brand names and brand-messages.

By the mid-80s, the rapid acceptance of his screen media concept led him to larger, more lucrative marketplaces, specifically within the medical arena. The first of these groundbreaking programs was Vetcare Video, which placed consumer-friendly content about animal care into the waiting rooms of veterinary practices. This programming enhanced the ability to up sell services (i.e., pet dental cleanings), and attracted the advertising dollars of major manufacturers of pet foods and other pet care products.

The shift to mainstream medical care was a natural evolution, with Cohen’s founding of Healthcare Television Network, partnered with Grey Advertising in New York and a venture capital firm. Healthcare Television Network became a standard fixture in 3,500 pediatric practices, supported by a dozen major advertisers.

When Whittle Communications, a division of Time Warner, acquired Phil Cohen’s Healthcare Television Network he returned his focus to the veterinary profession, launching Veterinary Marketing Services (VMS), a landmark series of third-party advertiser-supported exam-room videos and waiting-room videos.

This successful model soon inspired him to create the Good Health Channel in 1993. His precedent-setting media platform ultimately was purchased, reorganized and adapted to eventually become AccentHealth TV Network, which today reaches ‘158 million viewers.

What is now AccentHeath TV originally founded by Phillip Cohen, is being acquired for the fifth time in its history time by Contex Media, a health decision platform, and the latest acquirer based on an announcement the week of November 14, 2016. Contex Media described AccentHealth as a leading patient education waiting room media network, located in over 30,000 physicians waiting rooms, nationwide, and reaching over 200 million patients each year.

ln 1995, Mr. Cohen further expanded upon his success by launching MyPet TV, which created and supplied specialized content programming for both cable television and veterinary waiting rooms. The content was satellite-delivered to cable system operators, as well as VHS-delivered to veterinary offices. The cable operation was sold to a group of investors in Los Angeles, and Cohen would later apply the same specialized content model to focus on the veterinary waiting room, forming PetCare TV Network.

After serving as a Director of Special Markets with Twentieth Century Fox, when the Internet bubble burst, Philip recognized an opportunity to use the abandoned “pipe” space available on the web to transmit content via wi-fi. In 2003 he started replacing the DVD systems in doctor’s offices by launching two new networks and relaunching PetCARE TV, all on high speed DSL and wi-fi. As part of this effort, Phillip Cohen founded Care Media Holdings Corp with brands KidsCare TV and Women’s Healthcare TV. Both were Ad Supported Medical networks. These Networks were at the core of Care Media and were acquired by Health Media Networks on May 7, 2013. On that date Health MediaNetworks announced the acquisition of the ad supported digital screen assets of KidsCare TV (KC TV) and Women’s Healthcare TV (WHC TV). This acquisition was the largest on record in the POC industry.

It was noted at the time of the Care Media acquisition that Philip M. Cohen its president and CEO was the primary visionary and content developer for these networks. The release went on to state, “Phil has a great reputation as a healthcare content producer and a tremendous following with doctors, physician office staff and patients who rely on Care Media’s content to educate, inform and entertain at the point-of care,” said Christopher Culver, HMN’s president and CEO.

Cohen has shown through independent third-party research that a majority of consumers find advertising to be more credible when seen in a doctor’s office than when seen on broadcast television. Cohen has found this to be true year after year in multiple studies of his networks. The studies all have shown that contextually relevant ads generate high recall levels. Cohen’s companies have understood the leverage of the implied endorsement of the consumer’s trusted healthcare provider with well-produced interesting content available from place-based networks in doctors waiting rooms and anywhere health care services are provided.

Keith W. Hughes
Chief Financial Officer

Prior to joining CMN Holdings, Keith was sole member of KWH Operations LLC, a diversified financial consulting company that consulted with startup entities in all aspects of their financial operations. He is a Certified Public Accountant with 35 years’ experience in the financial services industry graduating from St. John’s University in 1978 with a B.A. in Accounting. He has experience in all financial product including equities, fixed income, currencies, commodities and private equity.

From 2006 to 2016 he was the Chief Financial Officer of Vicis Capital LLC, a $6 billion volatility and convertible bond fund which included private equity. During his time at Vicis Capital one of his key assignments for ten years was overseeing the valuation of the Private Equity investments. As part of this Private Equity role he monitored the financial operations of a diversified group of investments including one of the largest Digital Out-of-Home media network companies, which included the national operations of KidCareTV Network, Women’s Health TV Network and PetCare TV Network.

After the sale of Vicis’ liquid positions in 2010 Keith became heavily involved in monitoring and assisting in the winding down the Private Equity portfolio which was completed in 2015. From 2015 until 2016, he was the Chief Financial Officer of Varas Capital LLC during its startup phase. Previous to Vicis, Keith worked at International Fund Services, a fund administrator, where he was a Managing Director of Operations since 2001.

From 1998 to 2001, he held various financial roles with hedge funds including Treasurer, Controller and Chief Financial Officer positions at ARC Capital, Reservoir Capital, K Capital and Fletcher Asset Management. From 1986 to 1998, he worked at UBS where he was a Managing Director and the Equity Controller for North America.

Philip M. Cohen
Founder, President, CEO & Chairman

Philip is an innovative media industry icon, widely acknowledged as the visionary who pioneered the concept of place-based media messaging also known as digital signage and digital out-of-home media. Phillip M. Cohen knows Placed Based Digital Marketing, as confirmed by the founding of two of the most successful Place Based Media companies in the industry.

Mr. Cohen’s success across three- decades worth of rapidly morphing technologies and marketing landscapes demonstrates his extraordinary ability to anticipate trends in consumer communications patterns. The introduction of Digital Media Marketing in Medical Offices was a natural evolution. As a leader in this trend, Cohen founded Healthcare Television Network, which quickly became a standard fixture in 3,500 pediatrics practices, supported by a dozen major advertisers.

When Healthcare Television Network was acquired by Whittle Communications, a division of Time Warner, Cohen returned his focus to the veterinary profession, launching Veterinary Marketing Services, a landmark series of third-party advertiser- supported exam-room videos and waiting-room videos. This successful model soon inspired him to create the Good Health Channel in 1993. This precedent-setting media platform ultimately was purchased, reorganized and adapted to eventually become AccentHealth TV Network, which today reaches 158 million viewers.

Cohen’s visionary forecasting proved prescient; while traditional media outlets today are struggling, the original concepts that Cohen pioneered are now experiencing aggressive growth. Philip M. Cohen identified the placement of video messages at points of purchase and gathering spots as a powerful trigger-device for sales. Today, brands are beginning to understand that placement of video messages at the point of purchase is a key step to generating transactions. Cohen’s experience and multiple successes in place-based media offer CMN a key advantage.

Mr. Cohen’s first independent foray into place-based media was with RockWorldTV, the first program of its kind to bring youth-oriented content into the college campus environment. This daring innovation drew massive advertising support from American Express, Kmart, Buick, Coppertone and other megabrands, even though the concept had never before been explored. Spring boarding from his success with RockWorldTV, working with the Rensselaer Polytechnic lnstitute incubator program and executives from C3, in 1984 he developed and launched a parallel program for the supermarket environment, called Canny Shopper. Again, challenging, re-purposing and expanding available technologies, this interactive program featured a revolutionary kiosk concept that combined on-screen advertising at the point of purchase with a coupon-dispenser.

More than 40 major national advertisers including Kraft and Tropicana eagerly committed their marketing dollars to the new platform, even though Canny Shopper was terra incognita from a marketing standpoint. Today, it is a demonstrated fact that similar programs adapted from Cohen’s original prototype reduce grocery shopper’s perceived “wait time” as they check out, and enhance the consumer’s recall and retention of brand names and brand-messages.

By the mid-80s, the rapid acceptance of his screen media concept led him to larger, more lucrative marketplaces, specifically within the medical arena. The first of these groundbreaking programs was Vetcare Video, which placed consumer-friendly content about animal care into the waiting rooms of veterinary practices. This programming enhanced the ability to up sell services (i.e., pet dental cleanings), and attracted the advertising dollars of major manufacturers of pet foods and other pet care products.

The shift to mainstream medical care was a natural evolution, with Cohen’s founding of Healthcare Television Network, partnered with Grey Advertising in New York and a venture capital firm. Healthcare Television Network became a standard fixture in 3,500 pediatric practices, supported by a dozen major advertisers.

When Whittle Communications, a division of Time Warner, acquired Phil Cohen’s Healthcare Television Network he returned his focus to the veterinary profession, launching Veterinary Marketing Services (VMS), a landmark series of third-party advertiser-supported exam-room videos and waiting-room videos.

This successful model soon inspired him to create the Good Health Channel in 1993. His precedent-setting media platform ultimately was purchased, reorganized and adapted to eventually become AccentHealth TV Network, which today reaches ‘158 million viewers.

What is now AccentHeath TV originally founded by Phillip Cohen, is being acquired for the fifth time in its history time by Contex Media, a health decision platform, and the latest acquirer based on an announcement the week of November 14, 2016. Contex Media described AccentHealth as a leading patient education waiting room media network, located in over 30,000 physicians waiting rooms, nationwide, and reaching over 200 million patients each year.

ln 1995, Mr. Cohen further expanded upon his success by launching MyPet TV, which created and supplied specialized content programming for both cable television and veterinary waiting rooms. The content was satellite-delivered to cable system operators, as well as VHS-delivered to veterinary offices. The cable operation was sold to a group of investors in Los Angeles, and Cohen would later apply the same specialized content model to focus on the veterinary waiting room, forming PetCare TV Network.

After serving as a Director of Special Markets with Twentieth Century Fox, when the Internet bubble burst, Philip recognized an opportunity to use the abandoned “pipe” space available on the web to transmit content via wi-fi. In 2003 he started replacing the DVD systems in doctor’s offices by launching two new networks and relaunching PetCARE TV, all on high speed DSL and wi-fi. As part of this effort, Phillip Cohen founded Care Media Holdings Corp with brands KidsCare TV and Women’s Healthcare TV. Both were Ad Supported Medical networks. These Networks were at the core of Care Media and were acquired by Health Media Networks on May 7, 2013. On that date Health MediaNetworks announced the acquisition of the ad supported digital screen assets of KidsCare TV (KC TV) and Women’s Healthcare TV (WHC TV). This acquisition was the largest on record in the POC industry.

It was noted at the time of the Care Media acquisition that Philip M. Cohen its president and CEO was the primary visionary and content developer for these networks. The release went on to state, “Phil has a great reputation as a healthcare content producer and a tremendous following with doctors, physician office staff and patients who rely on Care Media’s content to educate, inform and entertain at the point-of care,” said Christopher Culver, HMN’s president and CEO.

Cohen has shown through independent third-party research that a majority of consumers find advertising to be more credible when seen in a doctor’s office than when seen on broadcast television. Cohen has found this to be true year after year in multiple studies of his networks. The studies all have shown that contextually relevant ads generate high recall levels. Cohen’s companies have understood the leverage of the implied endorsement of the consumer’s trusted healthcare provider with well-produced interesting content available from place-based networks in doctors waiting rooms and anywhere health care services are provided.